Graphic Design Research.

Review the designers website…

This website is very easy to navigate as everything is set out in list’s. The colours used are very prominent throughout. The neon pink is used immediately to attract the viewers eye and the way it has been used through the rest of the website shows the hierarchy of information. I think the way the website is set out is very successful because of the simple layout and the large illustrations to immediately catch your eye.

Introduce the company, history, background and structure…

The company is a London based group that have worked for a lot of big brands including; The BBC, Jaguar and Ford. The company is made up of 50 people, from illustrators to designers to creative directors. The design group has been working and producing successful pieces of work for the past 25 years and have gained a good reputation.
Discuss any information on the Graphic Design Company…

The agency have gained numerous awards for their work but a few of the most recognizable ones are:  Richard House Hospice, Office Games that they received in 2009 and Fine Cell Work which they were the Winners in 2011. They say they ‘Thrive on working for smaller projects as well as big ones’ they stated that smaller projects keep them fresh.A piece of work taken from ‘The partners’… I think this piece of work is the most successful I have seen from the DesignCompany. I think it really works because of the use of colour and the faint green used on the car in the follow on page and how it has been used on the

main page to connect It. Reflect on the company…

I think the company is obviously very successful with the amount of awards they have been given and all the big jobs they have done, I think one way of keeping fresh and up to date that I have learnt is to do short, small projects and to keep creative. 

Ziggurat Brands

“All brands have stories to tell”

•Focus more on the idea behind the brand, like to connect emotionally with people the products are aimed towards:“Make your consumers happy. Make an emotional connection with them. Increase sales.”

Hawaii

•Leading design agency established in 2005

•Led by designer Paul McAnelly

•Well known for the multimedia designs they apply to their projects.

•Worked for clients worldwide, such as:

    MTV, Miss Selfridge, Virgin, AOL, etc

•Worked on publications for Grafik Magazine.

Fisherprice

Review the designers website…

I think this website is really successful because of the way it has been set out. I think it immediately attracts your attention by every time you go onto the page the illustration changes. The colours used are very good as they keep the website looking soft by just using 80% black instead of a solid 100%. I think the way the menu bar runs along the top and the other text goes down the left hand column really ties it all up together.

Introduce the company, history, background and structure…

The company is very successful and you can immediately tell by the list of people they have worked for. They have a very successful set of clients and I think they are a very worshiped design agency. The company is based in London and has over 60 members of staff.

Discuss any information on the Graphic Design Company…

The company is one of the most successful I have yet came across but still works for the likes of ‘innocent’ and ‘Absolute Vodka’ One of the most recent pieces of work they have done is a whole new rebranding of the ‘Waitrose’ shop. This shows that they like to vary their work and not just work to one specific clientele. The company is also very successful and have been nominated for two DBA awards.

A piece of work taken from ‘Pearlfisher’…

I really like this piece of work they have created and I think the fact that its just one piece of typography is very successful and the colours used work really well together, I think the bright Orange in the ‘J’ is really complimented by the soft shade of gray in the ‘me’

Reflect on the company…

Overall I think the company is a very well branded, well known successful group of people and they all obviously work really close together producing pieces of work like this one.